Privacy

We are pleased about your interest in our online shop. The protection of your privacy is very important to us. Below we inform you in detail about the handling of your data.

1. Access Data and Hosting

You can visit our websites without providing personal information. Each time a webpage is accessed, the web server automatically stores a so-called server log file, which contains, for example, the name of the requested file, your IP address, date and time of access, amount of data transferred and the requesting provider (access data), and documents the access. This access data is evaluated exclusively for the purpose of ensuring the smooth operation of the site and improving our offer. This serves to safeguard our legitimate interests in the correct presentation of our offer in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR, which prevail in the context of a balancing of interests. All access data is deleted no later than one month after the end of your visit to the site.

Hosting

The services for hosting and displaying the website are partly provided by our service providers within the framework of processing on our behalf. Unless otherwise explained in this privacy policy, all access data and all data collected in forms provided for this purpose on this website are processed on their servers. If you have questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection: United Kingdom, Canada, USA.

An adequacy decision by the European Commission exists for the USA as a basis for data transfer to a third country, provided that the respective service provider is certified. Until certification by our service providers, data transfer continues to be based on this foundation:
Standard contractual clauses of the European Commission.

Our service providers are located and/or use servers in these countries: Australia. No adequacy decision by the European Commission exists for these countries. Our cooperation with them is based on these safeguards: standard contractual clauses of the European Commission.

Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection: United Kingdom, USA.

The adequacy decision for the USA applies as a basis for data transfer to a third country, provided that the respective service provider is certified. Until certification by our service providers, data transfer continues to be based on this foundation: standard contractual clauses of the European Commission.

2. Data Processing for Contract Execution and Contact

2.1 Data Processing for Contract Execution

For the purpose of contract processing (including inquiries regarding and processing of any existing warranty and performance disruption claims as well as any statutory update obligations) in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR, we collect personal data if you voluntarily provide it to us as part of your order. Mandatory fields are marked as such, as in these cases we absolutely need the data to process the contract and we cannot send the order without this data. Which data is collected can be seen from the respective input forms.

Further information on the processing of your data, in particular on the transfer to our service providers for the purpose of order, payment and shipping processing, can be found in the following sections of this privacy policy. After complete processing of the contract, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law in accordance with Art. 6 para. 1 sentence 1 lit. c GDPR, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to use data beyond this which is legally permitted and about which we inform you in this declaration.

Merchandise Management System

For order and contract processing, we use merchandise management systems of external service providers. Our service providers work for us within the framework of order processing. If you have questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

2.2 Customer Account

If you have given your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR by deciding to open a customer account, we use your data for the purpose of opening the customer account and for storing your data for future orders on our website. Deletion of your customer account is possible at any time and can be done either by sending a message to the contact option described in this privacy policy or via a function provided for this purpose in the customer account. After deletion of your customer account, your data will be deleted, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to use data beyond this which is legally permitted and about which we inform you in this declaration.

2.3 Contact

Within the framework of customer communication, we collect personal data to process your inquiries in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR if you voluntarily provide it to us when contacting us (e.g. via contact form, live chat tool or e-mail). Mandatory fields are marked as such, as in these cases we absolutely need the data to process your contact request. Which data is collected can be seen from the respective input forms. After your request has been fully processed, your data will be deleted, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to use data beyond this which is legally permitted and about which we inform you in this declaration.

3. Data Processing for the Purpose of Shipping Processing

For the fulfillment of the contract in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR, we pass your data on to the shipping service provider commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. If you have questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

Transfer of Data to Shipping Service Providers for the Purpose of Delivery Notification

If you have given us your express consent to do so during or after your order, we will pass on your e-mail address and telephone number to the selected shipping service provider on the basis of this consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, so that they can contact you prior to delivery for the purpose of delivery notification or coordination. Consent can be revoked at any time by sending a message to the contact option described in this privacy policy or directly to the shipping service provider using the contact address listed below. After revocation, we delete the data you provided for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this which is legally permitted and about which we inform you in this declaration. If you have questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

4. Data Processing for Payment Processing

For the processing of payments in our online shop, we work together with these partners: technical service providers, credit institutions, payment service providers.

4.1 Data Processing for Transaction Processing

Depending on the selected payment method, we pass on the data necessary for processing the payment transaction to our technical service providers or to the commissioned credit institutions or to the selected payment service provider, insofar as this is necessary for processing the payment. This serves the fulfillment of the contract in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR. In some cases, the payment service providers collect the data required for processing the payment themselves, e.g. on their own website or via a technical integration in the ordering process. In this respect, the privacy policy of the respective payment service provider applies.

Depending on the selected payment method, data transfers to third countries outside the EU/EEA may occur, for which the European Commission has determined an adequate level of data protection by decision. If data transfers to third countries outside the EU/EEA take place for which the European Commission has not issued an adequacy decision, the cooperation is based on standard contractual clauses of the European Commission.

If you have questions about our partners for payment processing or the basis of our cooperation with them, please use the contact option specified in this privacy policy.

4.2 Data Processing for the Purpose of Fraud Prevention and Optimization of Our Payment Processes

If necessary, we provide our service providers with further data, which they use together with the data necessary for processing the payment for the purpose of fraud prevention and optimization of our payment processes (e.g. invoicing, processing of disputed payments, support for accounting). This serves in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR to safeguard our legitimate interests, which prevail in the context of a balancing of interests, in protecting ourselves against fraud and in efficient payment management.

5. Advertising by E-mail, Telephone

5.1 E-mail Newsletter with Registration, Newsletter Tracking with Separate Consent

If you subscribe to our newsletter, we use the data required for this purpose or separately provided by you to regularly send you our e-mail newsletter based on your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR. You can unsubscribe from the newsletter at any time and can do so either by sending a message to the contact option described below or via a link provided for this purpose in the newsletter. After unsubscribing, we delete your e-mail address from the recipient list, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this which is legally permitted and about which we inform you in this declaration.

If you have also given us your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR to analyze our newsletters, we also analyze your interaction with our newsletter by measuring, storing and evaluating opening rates and click rates for the purpose of designing future newsletter campaigns (“newsletter tracking”).

For this evaluation, the emails sent contain one-pixel technologies (e.g. so-called web beacons, tracking pixels), which are stored on our website. For the evaluations, we particularly link the following “newsletter data”

the page from which the page was requested (so-called referrer URL),
the date and time of the request,
the description of the type of web browser used,
the IP address of the requesting computer,
the e-mail address,
the date and time of registration and confirmation

and the one-pixel technologies with your e-mail address or your IP address and, if applicable, an individual ID. Links contained in the newsletter may also contain this ID.

You can unsubscribe from newsletter tracking at any time either by sending a message to the contact option described or via a link provided for this purpose in the newsletter.

The information is stored as long as you are subscribed to the newsletter.

5.2 E-mail Newsletter without Registration and Your Right to Object

If we receive your e-mail address in connection with the sale of a product or service and you have not objected to this, we reserve the right to regularly send you offers for similar products from our range by e-mail on the basis of Section 7 (3) UWG. This serves to safeguard our legitimate interests, which prevail in the context of a balancing of interests, in addressing our customers for advertising purposes in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.

You can object to this use of your e-mail address at any time by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the advertising e-mail without incurring any costs other than the transmission costs according to the basic rates. After unsubscribing, we delete your e-mail address from the recipient list, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this which is legally permitted and about which we inform you in this declaration.

5.3 Newsletter Dispatch

The newsletter and the newsletter tracking described above may also be sent by our service providers as part of processing on our behalf. If you have questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

5.4 Sending Review Requests by E-mail

If you have given us your express consent to do so during or after your order in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, we will use your e-mail address to request that you submit a review of your order via the review system we use. This consent can be revoked at any time by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the review request. After revoking your consent, we delete your e-mail address from the recipient list, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this which is legally permitted and about which we inform you in this declaration.

The review requests may also be sent by our service provider Trusted Shops SE, Subbelrather Str. 15C, 50823 Cologne (“Trusted Shops”).

In this context, we receive information from Trusted Shops about the respective status (e.g. whether the review request was sent and whether it was delivered). This is done in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR to fulfill our legitimate interest in receiving information about review invitations in order to make optimizations based on this if necessary, as well as to fulfill the legitimate interest of Trusted Shops in being able to offer this service.

We are jointly responsible with Trusted Shops for sending review requests and for collecting and displaying review or status information.

Within the framework of the joint responsibility between us and Trusted Shops, please contact Trusted Shops in case of data protection questions and to assert your rights, whose contact options you can find here. Further information on data protection can be found at the following link here. Regardless of this, you can always contact us using the contact option described in this privacy policy. Your request will then, if necessary, be forwarded to the other responsible party for response.

5.5 Telephone Advertising

If you have given your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, we use the data required for this purpose or separately provided by you for our own advertising purposes, e.g. to inform you about interesting offers and our products. You can revoke your consent at any time either by sending a message to the contact option described in this privacy policy or by verbal notification during each call. After revocation, we delete your telephone number, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this which is legally permitted and about which we inform you in this declaration.

6. Cookies and Other Technologies

General Information

In order to make the visit to our website attractive and to enable the use of certain functions, we use technologies on various pages, including so-called cookies. Cookies are small text files that are automatically stored on your end device. Some of the cookies we use are deleted again after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognize your browser on your next visit (persistent cookies). The duration of storage can be found in the overview in the cookie settings of your web browser.

Protection of privacy on end devices

When using our online offer, we use absolutely necessary technologies in order to be able to provide the telemedia service expressly requested. The storage of information on your end device or access to information already stored on your end device does not require consent in this respect.

For functions that are not absolutely necessary, the storage of information on your end device or access to information already stored on your end device requires your consent. Please note that if consent is not given, parts of the website may not be fully usable. Any consent you have given will remain in effect until you adjust or reset the respective settings on your end device.

Any downstream data processing by cookies and other technologies

We use such technologies that are absolutely necessary for the use of certain functions of our website (e.g. shopping cart function). Through these technologies, IP address, time of visit, device and browser information as well as information about your use of our website (e.g. information about the contents of the shopping cart) are collected and processed. This serves, within the framework of a balancing of interests, the overriding legitimate interests in an optimized presentation of our offer in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.

In addition, we use technologies to fulfill the legal obligations to which we are subject (e.g. to be able to prove consent to the processing of your personal data) as well as for web analytics and online marketing. Further information on this, including the respective legal basis for data processing, can be found in the following sections of this privacy policy.

Cookie settings

The cookie settings for your browser can be found under the following links:
Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™

If you have consented to the use of technologies in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, you can revoke your consent at any time by sending a message to the contact option described in the privacy policy.

7. Use of Cookies and Other Technologies

We use the following cookies and other technologies from third-party providers on our website. Unless otherwise specified for the individual technologies, this is done on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR. After the purpose ceases and the use of the respective technology by us ends, the data collected in this context will be deleted. You can revoke your consent at any time with effect for the future. Further information on your revocation options can be found in the section “Cookies and other technologies”. Further information, including the basis of our cooperation with the individual providers, can be found with the individual technologies. If you have questions about the providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

7.1 Use of Google Services

We use the technologies of Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (“Google”) listed below. The information automatically collected by Google technologies about your use of our website is generally transferred to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. Unless otherwise specified for the individual technologies, data processing is carried out on the basis of an agreement concluded between joint controllers in accordance with Art. 26 GDPR. Further information about data processing by Google can be found in the Google privacy policy.

Our service providers are located and/or use servers in countries outside the EU and EEA for which the European Commission has determined an adequate level of data protection.

Our service providers are located and/or use servers in countries outside the EU and EEA. For these countries, no adequacy decision by the European Commission exists. Our cooperation with them is based on standard contractual clauses of the European Commission.

Google Analytics

For the purpose of website analysis, data (IP address, time of visit, device and browser information as well as information about your use of our website) is automatically collected and stored with Google Analytics, from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. If you visit our website from the EU, your IP address is stored on a server located in the EU to derive location data and then immediately deleted before the traffic is forwarded to other Google servers for processing. Data processing is carried out on the basis of a data processing agreement with Google.

Google Ads

For website analysis and event tracking, we measure your subsequent usage behavior via Google Ads conversion tracking if you have reached our website via a Google Ads advertisement. Cookies may be used for this purpose and data (IP address, time of visit, device and browser information as well as information about your use of our website based on events specified by us such as visiting a website or newsletter registration) may be collected, from which usage profiles are created using pseudonyms.

Google Maps

For the visual display of geographic information, Google Maps collects data about your use of the Maps functions, in particular the IP address and location data, transmits it to Google and then processes it by Google. We have no influence on this subsequent data processing.

Google reCAPTCHA

For the purpose of protection against misuse of our web forms and against spam by automated software (so-called bots), Google reCAPTCHA collects data (IP address, time of visit, browser information as well as information about your use of our website) and performs an analysis of your use of our website by means of JavaScript and cookies. In addition, other cookies stored in your browser by Google services are evaluated. No personal data is read from or stored in the input fields of the respective form.

YouTube Video Plugin

For the integration of third-party content, data (IP address, time of visit, device and browser information) is collected via the YouTube video plugin used by us in extended data protection mode, transmitted to Google and then processed by Google, only when you play a video.

7.2 Other Providers of Web Analytics and Online Marketing Services

Use of etracker for web analytics

For the purpose of website analysis, data (IP address, time of visit, device and browser information as well as information about your use of our website) is automatically collected and stored using technologies of etracker GmbH, Erste Brunnenstraße 1, 20459 Hamburg, Germany (“etracker”), from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized usage profiles are not merged with personal data about the bearer of the pseudonym without separate explicit consent. etracker works for us on our behalf.

8. Integration of the Trusted Shops Trustbadge / Other Widgets

Trusted Shops widgets are integrated on this website to display Trusted Shops services (e.g. seal of approval, collected reviews) and to offer Trusted Shops products to buyers after an order.

This serves to safeguard our overriding legitimate interests in optimal marketing by enabling secure shopping in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. The Trustbadge and the services advertised with it are an offer of Trusted Shops SE, Subbelrather Str. 15C, 50823 Cologne (“Trusted Shops”), with whom we are jointly responsible under data protection law in accordance with Art. 26 GDPR. Within the framework of this privacy policy, we inform you below about the essential contractual contents in accordance with Art. 26 para. 2 GDPR.

Within the framework of the joint responsibility between us and Trusted Shops SE, please contact Trusted Shops preferably for data protection questions and to assert your rights using the contact options provided in the privacy information. Regardless of this, you can always contact the controller of your choice. Your request will then, if necessary, be forwarded to the other responsible party for response.

8.1 Data Processing When Integrating the Trustbadge / Other Widgets

The Trustbadge is provided by a US CDN provider (content delivery network). An adequate level of data protection is ensured in each case by an adequacy decision of the EU Commission, which for the USA can be accessed here. Service providers used from the USA are usually certified under the EU-U.S. Data Privacy Framework (DPF). Further information can be found here. If service providers used are not certified under the DPF, standard contractual clauses have been concluded as an appropriate safeguard.

When the Trustbadge is accessed, the web server automatically stores a so-called server log file, which also contains your IP address, date and time of access, amount of data transferred and the requesting provider (access data) and documents the access. The IP address is anonymized immediately after collection so that the stored data cannot be assigned to your person. The anonymized data is used in particular for statistical purposes and for error analysis.

8.2 Data Processing After Completion of Order

After completion of the order, order information (order amount, order number, possibly purchased product) as well as your e-mail address hashed by a cryptological one-way function are transmitted to Trusted Shops. The legal basis is Art. 6 para. 1 sentence 1 lit. f GDPR. This serves to check whether you are already registered for services with Trusted Shops and is therefore necessary to fulfill our and Trusted Shops’ overriding legitimate interests in providing buyer protection linked to the specific order and transactional review services in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. If this is the case, further processing will take place in accordance with the contractual agreement concluded between you and Trusted Shops. If you are not yet registered for the services, you will then be given the opportunity to do so for the first time. Further processing after registration is also governed by the contractual agreement with Trusted Shops. If you do not register, all transmitted data will be automatically deleted by Trusted Shops and personal reference will no longer be possible.

Trusted Shops uses service providers in the areas of hosting, monitoring and logging. The legal basis is Art. 6 para. 1 lit. f GDPR for the purpose of ensuring trouble-free operation. Processing may take place in third countries (USA, United Kingdom and Israel). An adequate level of data protection is ensured in each case by an adequacy decision of the EU Commission, which for the USA can be accessed here, for the United Kingdom here and for Israel here. Service providers used from the USA are usually certified under the EU-U.S. Data Privacy Framework (DPF). Further information can be found here. If service providers used are not certified under the DPF, standard contractual clauses have been concluded as an appropriate safeguard.

9. Social Media

Our Online Presence on LinkedIn

If you have given your consent to the respective social media operator in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, your data will be automatically collected and stored for market research and advertising purposes when you visit our online presences on the above-mentioned social media, from which usage profiles are created using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are generally used for this purpose. For detailed information on the processing and use of data by the respective social media operator as well as a contact option and your rights and setting options to protect your privacy, please refer to the providers’ privacy notices linked below. If you still need help in this regard, you can contact us.

LinkedIn is an offer of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (“LinkedIn”). The information automatically collected by LinkedIn about your use of our online presence on LinkedIn is generally transmitted to a server of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA and stored there.

Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection: USA.

The adequacy decision for the USA applies as a basis for data transfer to a third country, provided that the respective service provider is certified. Certification is in place.

10. Contact Options and Your Rights

10.1 Your Rights

As a data subject, you have the following rights:

in accordance with Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;
in accordance with Art. 16 GDPR, the right to request without undue delay the correction of inaccurate or completion of your personal data stored by us;
in accordance with Art. 17 GDPR, the right to request the deletion of your personal data stored by us, unless further processing is necessary
- for exercising the right of freedom of expression and information;
- for compliance with a legal obligation;
- for reasons of public interest or
- for the establishment, exercise or defense of legal claims;
in accordance with Art. 18 GDPR, the right to request the restriction of processing of your personal data, insofar as
- the accuracy of the data is contested by you;
- the processing is unlawful, but you oppose its erasure;
- we no longer need the data, but you require it for the establishment, exercise or defense of legal claims or
- you have objected to processing pursuant to Art. 21 GDPR;
in accordance with Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format or to request transmission to another controller;
in accordance with Art. 77 GDPR, the right to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our company headquarters.

Right to Object

Insofar as we process personal data as explained above to safeguard our legitimate interests, which prevail in the context of a balancing of interests, you may object to this processing with effect for the future. If processing is carried out for direct marketing purposes, you can exercise this right at any time as described above. If processing is carried out for other purposes, you only have a right to object if there are reasons arising from your particular situation.

After you exercise your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or if the processing serves to establish, exercise or defend legal claims.

This does not apply if the processing is carried out for direct marketing purposes. In that case, we will no longer process your personal data for this purpose.

10.2 Contact Options

If you have any questions about the collection, processing or use of your personal data, for information, correction, restriction or deletion of data as well as revocation of granted consents or objection to a specific data use, please contact us directly using the contact details in our legal notice.

Privacy Policy